Krasen Markov

  Learn how to do search engine optimization in our complete SEO training course for beginners.

SEO is changing and in 2021, there are a few ways that the landscape has shifted. In this video, John Lincoln gives 14 action items to win in search engine optimization in 2021. First, you need to create SEO content around all the things that your customers search for. Next, you need to update your SEO content often. You also need to have longform content, check your click through rates and consider using AMP. When it comes to SEO in 2021, schema is going to be helpful, as well as HTTPS, links, social shares and growing the branded search for your company name. SEO in 2021 needs to focus on BERT, EAT and video should be an important part of your strategy. You also want to look at international SEO in 2021. Finally, core web vitals are going to be very important to SEO in 2021.

SEO can take a long time to get any kind of meaningful results. While you can’t “force” Google to rank you faster, there are actually a number of quick things you can do to improve SEO for your website. One of the easiest things you can do is improve page speed with lazy load. When you implement lazy loading, things like images or videos will only load when they’re visible on the page. This will reduce initial page load time, initial page weight, and system resource usage, all of which should positively impact performance. Find out what tools you’ll need to enable lazy loading in the video. Next, improve clickthrough rate for pages ranking on page one. It’s widely accepted in the SEO community that pages with a higher clickthrough rate can help increase rankings. And since 75% of users never scroll past the first page of search results, it’s better to focus on improving CTR for your first page rankings. Learn how to do this in the video. Third, send emails to everyo...

What’s the difference between SEO and SEM? When should you be using them? In this tutorial, you’ll learn the difference, plus when and where you should using SEO, PPC, or both. Search engines are the best traffic source for any website. In fact, around 5 billion searches happen on Google every single day. It’s also been reported that search engines drive 10 times more traffic to shopping sites than social media . And 72% of consumers who did a local search visited a store within 5 miles. With that said, SEO and PPC are both important. Think about it: search engines are businesses. They need to make money in order to operate. As a result, most, if not all platforms will give premium placements to paying customers. For commercial keywords, the entire fold is covered in ads, making organic results near invisible. A searcher would have to scroll down for a while before even entertaining the thought of going to your page. However, Google doesn’t show ads on every page for eve...

Today I’m going to share with you SEO in 2019 - what will and won’t work. As time goes on SEO is becoming harder and harder. So should you even do SEO anymore? Of course you should! Majority of the people click on organic listings and not paid listings. In this video you’ll learn 6 SEO tips and I’ll share with you SEO in 2019 - what works and what doesn’t work. The first tip I have for you is, blogging drives a ton of traffic. You guys know that, Google loves content, as they say, content is king. But here's the thing, there's over a billion blogs right now. So, if you go out there and you just write tons of blog posts because your competitors rank for all these terms, it won't work. Regurgitating the same information over and over again won't produce results in 2019. What you need to do is create a new unique spin. You have to write about fresh stuff that people haven't seen. So instead of focusing on writing a blog post every day, maybe write a ...

On September 1, 2016, Google launched a massive local algorithm update. “Possum”, as it is now known as in the SEO community. While we are still learning the full implications of this update, there are a few things we do know. The evidence seems to show this update only impacted ranking in the 3-pack and Local Finder (Local results or Google Maps results). The main purpose of this update was to diversify the local results and also prevent spam from ranking as well. Some in the industry are calling this the biggest update to Local since Pigeon in 2014. In this video, we will talk about 3 of the most important impacts this update has had on the local search results. 1. Businesses outside the physical city boundaries are getting better visibility. 2. Google has turned up the heat on address filtering. 3. The results are being more tailored to specific users.

In this video I will show you how to rank youtube video. I will teach you to actually do youtube video ranking following a few simple steps that you can implement today and see results. Okay in this video you learn how to rank videos on youtube using high keywords and seo tools.YouTube Video Ranking 2016 is not as hard as you think and with the right knowledge everything is possible. Did you know that youtube is actually the 2nd largest search engine right after google? This means you can drive of traffic to your website using youtube and with michael koehler strategies it will be very easy to rank. On top of all that if your video is positioned on the main page of Youtube you will get a lot of activity to what ever you're elevating to the commercial center. In the event that you don't considerably try to rank your video you have a 0% possibility of driving any movement to your item. Here is a little summary of the three main things of this video: 1. Be sure to do...

Search Console lets you tell Google about your site or app, fix errors to improve search visibility, and track site performance in search results. What do you use Search Console mainly for?

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Published on 5.03.2015 Before we dive into our 4-week series on mobile-friendliness (http://goo.gl/oRlNqF), join us as we go over the basics of search performance and strategy. We'll review tips and tools to create your online strategy, measure your search performance, and choose the right partner to design and manage your mobile website.

Want to rank higher than your competitors? Reverse engineer their content, create something better, replicate the links they have and, chances are, you will outrank them! In this tutorial you will learn how to piggyback your competitors' content marketing efforts, so that to find the best content ideas you should focus a lot of effort on. Sounds good? Let's get started!

By: Google Webmasters Learn the tools: PageSpeed Insights, Mobile-Friendly Test and Mobile-Usability

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Published on 16 Oct 2014 No Whiteboard & It wasn't Friday ;) While at Problogger 2014 I interviewed Rand Fishkin from Moz asking all the tough questions. Questions like "what is is the role of an SEO? how to measure SEO results?" and "what are the future trends in online marketing for 2015?". The Top 7 SEO Trends That Will Dominate 2015 The SEO industry in 2014 is virtually unrecognizable from that of 2011 and earlier, and this coming year we’ll see even more changes in best practices for the industry and how we execute SEO campaigns. Sources : YouTube , Forbes

Are you looking for free directories with high PageRank and Domain Authority ? The following is my list "Top 35 Free and Premium Directories for 2014" . I've checked them manually on 05.10.2014 and they all have very strong backlinks profile, high PageRank and very good Domain Authority :) Do you want to increase your online presence in the eyes of Google? I'm sure you do :) So, what are you waiting for?... PageRank 7 http://www.highrankdirectory.com/  - High Rank Web SEO Submit directory http://www.sitepromotiondirectory.com/ - Site promotion directory PageRank 6 http://www.britainbusinessdirectory.com/ - UK Britain United Kingdom Business Directory http://www.gmawebdirectory.com/ - Montreal Directory Quebec Canada Directroy http://www.siteswebdirectory.com/ - Sites Web Directory http://www.ukinternetdirectory.net/ - UK and Britain Internet Directory http://www.submissionwebdirectory.com/ - Submission We...

As many of you may know, Google is continuously releasing updates in order to improve its services, particularly in the area of generating better search results. In Jan 31, 2012 Google started to implement Country-Specific url redirects to Blogger. What is that mean? In simple terms, if you are viewing a blog with an address such as example.blogspot. com from France (FR), then you'll be redirected to a .fr domain: example.blogspot. fr . Similarly, if you are viewing from United Kingdom it will be redirected to example.blogspot. co.uk . This might sound like no big deal—who cares what a blog URL ends with, right? Wrong. Google’s motives are something any serious blogger should care about in this case; this is happening so that Google can easily block any content which is not appropriate for a specify country according to the law of that country, and can easily serve that same content in another country without any issues. This is an act of “selective censorship” being perpet...

Search Engine Optimization ( SEO ) is the method by which any kind of web content gets noticed, and is therefore also referred to as an “internet marketing strategy.” A properly-optimized page will organically climb the ranks of results produced for a given keyword by search engines, and therefore receive a very large amount of targeted traffic. This process is the only free way of getting your website onto, for example, the first page of Google results when someone researches your product or subject. Such is the ultimate goal of SEO, as remarkably few people venture beyond the second page of Google when searching, rendering results on even the third or fourth page practically invisible. The process of SEO involves removing barriers to the indexing activities of major search engines, keyword research, optimizing content so that it is easily recognized and categorized (such as the proper use of tags, titles, headers, and sub-headers), and the accruing of inbound links. Social medi...

Search engine optimization is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your site's user experience and performance in organic search results. You're likely already familiar with many of the topics in this guide, because they're essential ingredients for any web page, but you may not be making the most out of them. This document first began as an effort to help teams within Google, but we thought it'd be just as useful to webmasters that are new to the topic of search engine optimization and wish to improve their sites' interaction with both users and search engines. Although this guide won't tell you any secrets that'll automatically rank your site first for queries in Google (sorry!), following the best practices outlined below will make it easier for sea...

The Complete Guide to Search Engine Optimization & Social Media Marketing Source: www.marketingpilgrim.com